Music Industry and Technology
In all industries, technology plays an important role in increasing the competitiveness of business entities. In the music industry, it increases cost-effectiveness while at the same time enhancing the capacity of the industry players to reach global consumers more effectively. Through technological platforms such as iTunes, consumers have a wide variety of choice for their preferred music. They also have easier access to music at low costs. Amid these benefits, technology also presents some challenges to the music industry across the globe. This paper discusses how technology influences the music industry.